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training duration: 3 months
BROW MONEY INFLUENCER
Achieve great results
About homework tasks during the program
Dream Bigger - setting up goals
About homework tasks during the program
Dream Bigger - setting up goals
- Brow artist profession
- Health and safety
- Room setup and equipment
- Tools and products a brow artist needs
- Cleaning and disinfecting your tools.
- Types of hair
- Hair porosity, how to work with different hair porosities
- Hair structure
- Skin types
- How to correctly prepare the skin for tinting
- How to achieve longer lasting colour on the skin. About skin layers.
- How to avoid “patchy” colouring of the skin
- What is brow mapping
- Brow sectioning and proportions
- The main 5 structural points of the brow
- Understanding of the shapes
- Professional brow drawing on face charts
- Classic brow mapping and sculpting
- Powder pencil mapping technique
- Benefits of waxing, different types of wax
- Pros and Cons of using wax
- Protocol of working with hot wax
- Wax application technique
- Pre/post wax products
- Contraindications
- Reactions after waxing
- How to choose the tweezers
- Correctly holding the tweezers
- Makeup after waxing - yes or no
- Hair structure analysis
- Hair growth stages
- Chemical structure of the hair
- Understanding the natural pigment
- Working with HDL -hair depth level
- Working with the colour wheel + neutralisation
- Colour temperature and intensity
- Tint ingredients analysis
- Different types of dyes
- Different types of oxidants and ratio rules
- How to easily choose the correct dye colour for your client
- Henna characteristics (and difference with tint)
- Henna ingredients analysis
- Allergies and patch test
- Contraindications
- Main myths in working with henna
- Skin prep
- Henna mixing
- Different Consistencies for henna.
- Henna effects - natural, graphic
- Henna application technique
- Aftercare
- How to build a professional relationship with your clients
- Correct communication which generates bookings
- How to correctly take bookings
- How to avoid “no shows”
- About cancellation policies
- Dealing with complaints and difficult clients
- How to find models
- Collecting reviews
- Analysing competitor/ local prices
- Principle of setting up the price
- The truth about discounts and offers
- Selling price list
- Purpose of social media
- Set up a correct nickname
- The selling avatar
- Correct search line
- Selling bio on instagram
- Call to action
- Importance of highlights
- The selling feed
- Types of content
- The power of stories
- Types of stories content
- Best phone for beauty business
- Camera settings for pictures
- Camera settings for videos
- Secrets of selling pictures
- How to hold the phone correctly
- Best angles to show your work
- Best light for beauty business
- Effective retouch on your phone
- Building clientele through advertising
- Free advertising methods
- Paid advertising methods
- What is brow lamination
- How to understand who can & can’t have the treatment
- In depth hair structure (special criteria for lamination)
- Difference between lamination products
- Understanding timings
- The dangerous lamination style to avoid
- Tinting and lamination. How to not over darken the hairs
- Which colouring agents to never use with lamination and why
- Correct technique of hair removal during lamination
- Finishing the treatment correctly
- Aftercare and maintenance
- How often should you repeat the treatment
- How to be the first person your customers think of - and sell more
- How to build a public-facing brand
- How to identify and take action on your goals
- How to use your brand to get ahead of the competition
- How to build a compelling personal brand in three crucial steps
- When to stop working from home
- First steps into opening a salon
- Career opportunities in brow artistry
- Why becoming a trainer
- When becoming a trainer
- First steps into teaching and your role as a trainer
- Planning your training
- UK - how to obtain accreditation
- How to work with asymmetric brows
- Eyebrows for teenagers
- Male eyebrows
- Brow bleaching
incl. 3 live Q&A sessions
incl. 4 months access
incl. homework and feedback from trainer
incl. students support chat
incl. downloadable materials
incl. 6 certificates
convenient app where you can watch online video lessons
*for UK participants - an additional option to take VIP or group offline class and obtain accredited certificate for extra fee
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